Here’s a headline that’s hard to forget: the Retail Killing Season.
Nearly every month, sometimes more frequently, it seems another retail chain or business has collapsed across a broad spectrum of industries. It makes for depressing reading as the media “shout” about it with disturbing headlines.
I have a healthy scepticism for what appears in the media, given my years as a journalist and the downturn in quality I believe has taken place since the advent of the 24 hour news cycle and social media.
But the media is clearly not to blame for the demise of these businesses; although a little perspective wouldn’t go astray.
Perhaps it’s time to not just fawn over the success of the big end of town (which often doesn’t end well a few years down the track) and remember that week upon week, small businesses in particular are valiantly fighting back and offering personalised service, going above and beyond for their customers and working long hours to ensure their business remains viable.
It’s a rollercoaster and a treadmill combined … lots of ups and downs and scary bits and exhilarating bits and then the constant need to keep moving forwards, trying to re-invent and re-energise and stay relevant.
There have been some devastating events these past few months that make the usual business climate even more difficult. I get that and my heart breaks for all those businesses (and people) who have been affected.
At the same time, I still yearn for some positive news stories about retail and business.
I received an email from an online shop a while ago saying she wasn’t going to play a part in the “doom and gloom” that is currently everywhere in business.
I agree. So much so that I pumped my first and let out a “yes, right on” as I read it!
I, too, am determined to stay positive and to continue to do what I think small business does best: provide personalised and caring service to my customers and surprise and delight them whenever I can.
Until next time, Carol & CCx