I thought I had my Winter 2020 order into the final draft stage. I was so close to finalising it.
I had done all the usual things I do when selecting a range: pondered, battled head versus heart, agonised, wondered, re-read what customers told me they wanted, put myself in their shoes, triple checked my cash flow chart and gone slightly cross-eyed throughout the process.
But I had pretty much finished.
And then I received an email last night from one of my suppliers that a lot of the shoes I had selected were not going into production. Suddenly I’ve lost some basics that I need to find elsewhere: long black boots, black flats and others.
Hopefully it’s like my old life when I was forced to cut a story due to space restrictions … and while I grumbled, the forced edit almost always resulted in more powerful and impactful story.
Back to it then…
Until next time
Carol & CCx